Collections
Bundles
View collection
Coily Hair
Coily Hair (Type 4A, 4B, 4C)
Coily hair, also known as kinky or afro-textured hair, is characterized by tight, densely packed curls or coils. It ranges from soft, defined coils (4A) to a more zig-zag pattern (4C). This hair type is the most fragile and prone to breakage, as it struggles to retain moisture due to its tight curl structure.
What This Means for Styling Products
Products for coily hair must focus on intense hydration, nourishment, and protection. Our formulations are rich and deeply moisturizing, designed to reduce breakage, enhance definition, and make styling easier. They help maintain the health of your coils while giving you the flexibility to create your desired look.
View collection
Curly Hair
Curly Hair (Type 3A, 3B, 3C)
Curly hair features well-defined curls that can range from loose loops (3A) to tighter spirals (3C). This hair type is prone to dryness because natural oils have a harder time traveling down the hair shaft. Curly hair thrives on moisture and requires products that enhance curl shape while controlling frizz.
What This Means for Styling Products
Products for curly hair need to provide hydration, definition, and frizz control. Our formulations are designed to nourish your curls, lock in moisture, and enhance your natural pattern without leaving residue or stickiness. Whether you’re refreshing your curls or styling them from scratch, our range keeps your curls looking their best.
View collectionStraight Hair
Straight Hair (Type 1A, 1B, 1C)
Straight hair is known for its sleek, smooth texture and its natural ability to reflect light, which gives it a shiny appearance. This hair type tends to be more resistant to curling and can sometimes become oily quickly due to the even distribution of natural scalp oils.
What This Means for Styling Products
Products for straight hair need to be lightweight to avoid weighing it down and adding unnecessary grease. Our formulations for straight hair are designed to enhance texture, volume, and hold without compromising its natural smoothness. Whether you want to add definition, create soft waves, or keep your style in place, our range ensures your hair stays fresh and full of life.
View collection
Wavy Hair
Wavy Hair (Type 2A, 2B, 2C)
Wavy hair is a versatile hair type that sits between straight and curly textures. It forms an “S” shape and can range from loose waves (2A) to more defined and textured waves (2C). Wavy hair often struggles with frizz and may require products that enhance definition while maintaining a natural look.
What This Means for Styling Products
Products for wavy hair need to strike a balance between moisture and hold. Our formulations are crafted to enhance your natural waves, fight frizz, and provide light definition without making your hair feel crunchy or weighed down. Perfect for soft, touchable waves that stay in place all day.
View collection